NOBODY wants to risk flashing their nether regions to fellow holidaymakers with bikini bottoms slipping down when you've had a dip in the pool.
But celebs have been risking a wedgie by yanking up their pants in what has become the latest hot Instagram pose of this summer.
Stars including Holly Hagan, Olivia Attwood and Jessica Wright have shown off the unusual stance on their social media feeds.
The Geordie Shore star recently shared a snap of her tugging at her bright yellow bikini bottoms while emerging from taking a dip.
She was joined by Jessica Wright, who pulled at her baby blue bikini bottoms while kneeling on a yacht.
And Olivia Attwood performed a half-hearted attempt at the popular look while hovering her hands over her hips on the beach.
Other famous faces chose to adapt the pose to a seated position.
Iskra Lawrence showed off the stance while sat in a chair.
And model Romee Strijd tugged on her bikini bottoms while cross-legged on a yacht.
However, other stars opted to tweak the "yank" further into a one-handed version.
Zara McDermott clawed at one side of her bikini bottoms while on the beach.
Similarly, Perrie Edwards gave it her best "half-yank" while trying on a pink two-piece at home.
Laura Anderson and Kady McDermott gave the pose a go while dangling one leg in the pool.
And Lottie Moss took the Insta trend in a different direction entirely by turning away from the camera.
Earlier this week, we told you how ‘naked’ wedding dresses are the most daring trend for brides this year.
We also told you how Matalan has launched new matching mum and daughter swimwear for summer.
And a teenager has been left in tears after the prom dress she bought online looks nothing like the picture.
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